AMD Takes More GPU Market Share From Nvidia In Q1 2022 - Builds Momentum Ahead Of Polaris Launch

AMD has reportedly taken more discrete graphics market place share from its rival Nvidia in Q1 2022, making it its third sequent quarterly share gain. Mercury Research reports that in Q1 2022 graphics unit volumes declined past 10.2% sequentially. Despite that AMD managed to claw back a pregnant chunk of the notebook discrete graphics market place as well every bit make gains in desktop to grow its overall share to 29.4%. A 3.2 pct points improvement over the last quarter.

In desktops the company grew its share to 22.7% a 1.eight per centum points gain. In notebooks the visitor managed to take a much more than impressive chunk of the market from its rival. it now sits at 38.seven% a 7.three pct points improvement from the last quarter.

AMD is pleased to announce that in a quarter where overall graphics unit volumes declined past x.two% sequentially, AMD gained discrete GPU market place share (29.iv%, +iii.ii share points q-to-q) according Mercury Inquiry'southward Q1 2022 GPU Market Report. Factors in this surge include the strength of our latest Radeon™ R9 Series GPUs as well every bit our revitalized commuter evolution strategy, helping AMD gain one.eight share points in desktop detached graphics (22.7%, +i.8 share points q-to-q) and a massive 7.3 share point jump in notebook discrete, moving to 38.vii% share of this important market.

With AMD's side by side generation Polaris Architecture-based 14nm discrete graphics products expected this quarter, AMD clearly has solid momentum in discrete graphics.

Vendor	Detached GPU Share Q4 2022	Discrete GPU Share Q1 2022	Discrete GPU Share Q2 2022
AMD	26.2%	29.4% (+3.two)	34.2% (+4.2)
Nvidia	73.eight%	70.six% (-3.2)	65.8% (-4.ii)

Vendor	Desktop GPU Share Q4 2022	Desktop GPU Share Q1 2022	Desktop GPU Share Q2 2022
AMD	20.ix%	22.seven% (+1.8)	29.ix% (+7.2)
Nvidia	79.1%	77.three% (-1.eight)	70.1% (-vii.two)

Vendor	Mobile GPU Share Q4 2022	Mobile GPU Share Q1 2022
AMD	31.iv%	38.7% (+vii.iii)
Nvidia	68.6%	61.iii%

AMD'due south Software Efforts Cited As Major Market Share Growth Drivers

Mercury Inquiry cited AMD'due south software initiatives with DirectX 12, Crimson drivers and Virtual Reality equally the most meaning market place share growth drivers in the quarter. At 29.iv% AMD is apace returning to its long-standing market share position which hovered between xxx% and 40% for years. That is until Nvidia's GTX 900 series products were released in late 2022 and remained uncontested for three quarters, eroding AMD'south share down to a historical low of eighteen%.

The company responded back with its Radeon 300 serial products in the mid 2022 too equally its high-finish Fury series of graphics cards, the very first of their kind to feature High Bandwidth Memory. It will exist interesting to run into how the market plays out this quarter as both Nvidia and AMD begin to supervene upon their existing production lines with their new FinFET graphics products.

Nvidia is beginning its new graphics product roll-out with its loftier-end offerings first. The $699 Founder's Edition GTX 1080 and the $449 Founder's Edition GTX 1070 graphics cards in May 27 and June 10 respectively. Both of which will exist succeeded by cheaper alternatives produced and sold past Nvidia's board partners. These will carry MSRPs of $699 and $379 for the 1080 and 1070 respectively.

AMD on the other manus volition begin its new FinFET graphics production rollout with its Polaris 10 and Polaris 11 graphics chips later this quarter the company confirmed in a press release. Which will target the sub $350 graphics market. Interestingly, JPR found that merely 15% of all GPUs sold are priced at $349 or higher. And of that 15% simply 3% are priced at $449 or college. This means that AMD's Polaris GPUs are aimed at market segments where the volumes are inherently significantly larger compared to Nvidia's GTX 1080 and GTX 1070.

This creates a very unique state of affairs where for some time neither of the two companies will be in straight competition. That is until either visitor introduces products to accost wider segments of the market. Based on the pricing construction that both AMD and Nvidia have in place and the market dynamics,  it's expected that this will push more GPU sales AMD's way during this period. Which we fully look to reverberate positively on the visitor's market share position this quarter.

Nvidia and AMD will keep to introduce more discrete graphics products towards the back one-half of the year and into side by side year. As they do that, we expect the market balance to slowly begin to return to its usual state after product overlapping occurs and direct competition is re-established once over again.

Source: https://wccftech.com/amd-takes-gpu-share-nvidia-q1-2016/

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